Ambassador Profile – Demi Radeva – London, UK

Demi Radeva

Demi Radeva

London, UK

Demi Radeva has a passion for International Healthcare System improvement and Cross-Cultural communication. She finds fulfillment in empowering others to become their best self through mentorship and is actively engaged in causes that support Economic Empowerment, Education, Diversity and Inclusion. Demi has experience as a healthcare consultant at Fortune 500 organizations, government entities, and international organizations.

Demi, welcome onboard the team as our first Digital Health Today Ambassador!

    1. Tell us a bit more about yourself, your background and what you’re doing now.

      Thank you so much! I am grateful to be a part of this team and to be given the opportunity to represent the DigitalHealthToday brand. My background is in international business and finance from the University of Minnesota’s Carlson School of Management. This is where I was able to build a foundation for a career in business that would take me internationally. As a student I was able to gain experience in corporate and investment finance and after graduation I started working in healthcare management consulting. This is when I fell in love with healthcare. To further my knowledge and understanding, I decided to get my Masters in International Health Policy at the London School of Economics and Political Science. Currently, I’m focusing on my degree and on volunteering in the local community in London. Most recently, i was able to moderate a conversation around challenging the mental health stigma in the workplace on behalf of LSE Health Society and in partnership with ImpactHubKX in London.

    2. How did you get involved with digital health?

      I became fascinated with digital health during my experience at Optum. I took a tour of the Innovation Center as an employee and was amazed at how much digital technology can help us with the whole spectrum of healthcare from resolving population health issues to personalized medicine. Inside Optum there are various ways to get involved as an innovator. For example, one of my favorite events is the annual Innovation Competition. You can come to it with nothing else but an idea and then form a team with people throughout the company and see your idea through.

    3. Tell us about where you come from and some of the health and technology innovation that’s happening there.

      The Twin Cities are a hotbed for digital health innovation. Minnesota is the home of UnitedHealth, Medtronic, Boston Scientific, St. Jude (now Abbott), Mayo Clinic, and other world-class medical centers. The Twin Cities has one of the richest health care communities in the country. Consequently, I joined various communities such as, ImpactHubMSP, and attended various MeetUps which had a digital health focus.

    4. What are some of the top things other health innovators should know about where you live now?

      London, is a vibrant city full of digital health startups and entrepreneurship communities. It has been a whirlwind trying to attend the various digital health events that happen on a weekly basis. However, I’ve enjoyed it very much, especially, meeting others with similar interests as mine. The key is to focus and to build deeper relationships where your interests lie. In terms of focus – I decided to take an eHealth course as part of my Masters program as an elective. That way I am able to learn more in-depth and from an academic perspective about digital health. There are plenty of opportunities to please a curious mind in London, or in any city for that matter. Whatever you call your home, you can build your own community. Be present. Be focused. Be open-minded.

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