Our guest in this episode is Jeffrey Brewer, CEO and Co-founder of Bigfoot Biomedical. He shares his story of when he received the news that his son has Diabetes, and the confusion and despair that followed. He explains how that led to changes in his life and took him down a path that has seen him start Bigfoot Biomedical. He gives insights into the tremendous progress they’ve made in a short space of time and what the future holds for his product, and, importantly, for people with insulin-dependent diabetes around the world.
- How the personal experience with Type 1 Diabetes drove the mission of Bigfoot's co-founders
- What forces and factors are inhibiting innovation in some established medical device companies
- How the FDA is helping to drive innovation (despite what some people say!)
- Why Europe and China are not top priorities for developing the Bigfoot solutions
- Why startups have an advantage over established medical companies
- How and where Bigfoot Biomedical was started (hint: it was in a garage!)
- How Bigfoot Biomedical got its name
- What the partnership with Abbott means for both companies
Links and Resources Mentioned
- Jeffrey on Twitter
- Jeffrey on LinkedIn
- Bigfoot Biomedical Website
- Bigfoot Biomedical on Twitter
- Bigfoot Biomedical on Facebook
- Wired Article
- Digital Health Events
- Dan Kendall on Twitter @ HealthTechDan
- Join Digital Health Today
Lightning Round Answers
1- What is a saying, quote or phrase that motivates you?
“Things are impossible until you can convince people that they can be done. Then they become inevitable. And I think that is very applicable to healthcare. A lot of people are saying it can’t be done, it can’t be changed, it’ll never change. Once you get a head of steam and you get a small core of believers that they can change, you’d be amazed at the change that the world can see.”
2- What advice do you have for others working to innovate in healthcare?
“Think in terms of systems. You have to look at a solution. A piece doesn’t solve anything. You have to think big in order to solve problems in health care.”
3- What book do you recommend to our listeners?
Losing the Signal: The Untold Story Behind the Extraordinary Rise and Spectacular Fall of BlackBerry by Jacquie McNish and Sean Silcoff
4- What’s the best tech that makes your life better and easier?
The technology he needs doesn't exist yet – stay tuned for Bigfoot Biomedical's product!
5- If I gave you a check for $5 million for you to invest in health technology today, how would you invest it?
I'd invest it in Bigfoot Biomedical!
6- We make a contribution to a charity in appreciation of your time on the show – what charity have you selected and can you tell us a little about what they do?
JDRF – the leading global organization funding type 1 diabetes (T1D) research. Our strength lies in our exclusive focus and singular influence on the worldwide effort to end T1D.
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ABOUT THE AUTHOR
Dan Kendall studied engineering and found his passion in building businesses. His career in sales, marketing and product development has spanned two continents, and he works with clients around the world to overcome barriers and solve healthcare’s problems. Feel free to message him here and follow him on Twitter.